BootsnAll’s WhyGo Paris Featured in Google’s Super Bowl Ad

by Jessica on February 7, 2010    |    6 Comments »


On the night before the Super Bowl, several BootsnAll employees went out for dinner and a few drinks at a local pub we love. Some of us made plans to watch the big football game together, but for the most part on Sunday we were scattered around the Portland area watching with family and friends.

Which is why we all had to start calling and text-messaging each other madly after we saw Google’s “Parisian Love Story” ad midway through the second half.

Didja see that? The part where the search for how to “impress a French girl” pops up? And the top search result is a post on BootsnAll’s WhyGo Paris about how to impress a French girl? Yeah, we saw it, too.

And there was much screaming.

According to Google’s blog, the ad has been airing on YouTube for upwards of three months, and they turned it into a Super Bowl ad because it was getting such positive feedback there. But seeing it on the Super Bowl ad today was the first any of us at BootsnAll had heard about it.

So we’re excited and surprised (extremely pleasantly so), and we hope that all those Super Bowl viewers who also want to know how to impress a French girl find exactly what they’re looking for.


Comments


Caroline
February 7, 2010
 
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Tres fantastique !

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February 7, 2010
 
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Congrats, I can only imagine how excited you all had to be.

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February 7, 2010
 
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I was at a pub watching it. The whole place is kinda quiet cuz, ya know, the commercials can be one of the best parts. When it flashed up there, I screamed - “That’s our site!”

Very fun and surprising.

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February 8, 2010
 
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How cool! congrats on good SEO! It was my favorite ad!

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February 8, 2010
 
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Good SEO = Good content = Good Architecture = good user experience. (Hopefully)

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Stephanie
February 19, 2010
 
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The commercial actually made me teary, and I think you guys have an amazing service, so I’m so glad you benefited! Congratulations!! :)

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BootBlog is the company blog of the BootsnAll Travel Network, a company that has been connecting travellers since 1998. Our goal is to inspire, educate and cultivate an organic community of independent travellers. But what does that mean? Well, we love to travel and we love to connect other travellers who have the desire to get out and see this great world of ours. BootBlog will showcase what is going on around the office, around the company and within our community of travellers.

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